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CDP Ebook https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1666032272153-4ZZ1SGFS8LG1YUUMHJN5/Search+Discovery_CDP+eBook_Page_09.jpg Work - CDP Ebook https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1666032272873-FNQWTX2AONFND4MHO16H/Search+Discovery_CDP+eBook_Page_10.jpg Work - CDP Ebook https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1666032273373-P9QKCRXKNZAKHFKZN7EQ/Search+Discovery_CDP+eBook_Page_11.jpg Work - CDP Ebook https://www.megankaedyjoyce.com/work/search-discovery-logos monthly 0.5 2025-04-02 https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1666028613065-QAYEMGGEV4LCDPHJAGQO/Mars+Tennis+Team+Logo-01.png Work - Search Discovery Logos https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1666029231964-Z5DDDDAF5JAHXV4ZXTS1/SDEC+Logo_Horiz-01.png Work - Search Discovery Logos https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1666029288185-YLANU7CKPI2O9EBARVL4/XDM+Logo-01.png Work - Search Discovery Logos https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1666029268183-6H6PAAZQ4GA1LSYGATZQ/QAX+Logo-01.png Work - Search Discovery Logos https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/c86de12b-a9ac-48c9-a178-5d868aded2cc/Mission+Patch-01.png Work - Search Discovery Logos https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/13076722-094d-46a4-8374-43ca461198ca/Adobe+Analytics+r+Logo-01.png Work - Search Discovery Logos https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/25ecac35-8597-4da7-8f3c-7c723edc1c18/cjar+Logo-01.png Work - Search Discovery Logos https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/5779b104-ab10-4633-a414-63c8904c7c5d/Statsearch+Analytics+r+Logo-01.png Work - Search Discovery Logos https://www.megankaedyjoyce.com/work/zee-jay-digital-adobe-max-booth monthly 0.5 2025-04-02 https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1664995309881-NRWZJVS6J1IHX8X89RV8/ZEEJAY_DIGITAL_FINAL.jpg Work - Zee Jay Digital Adobe MAX Booth https://www.megankaedyjoyce.com/work/further-visual-storytelling monthly 0.5 2025-04-02 https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1729522841878-QE6SQSXAJLP2LFV9RFZU/Full+Journey+Assessment.png Work - Further Visual Storytelling - Full Customer Journey Graphic illustrating that the customer journey is no longer a straight line as traditionally shown, it has become more convoluted with more steps and touchpoint opportunities along the way. https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1729522824063-1R8KAOQARYQY5GL1I23X/Email+AB+Testing.png Work - Further Visual Storytelling - Email A / B Testing Showcasing the purpose behind A / B testing in email outreach, and how email optimization can have a large impact in marketing. https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/26168c6d-9366-444e-a751-123382bad577/Personalized-Medicine.jpg Work - Further Visual Storytelling - Personalized Medicine One of the most interesting new applications for AI in healthcare is personalized medicine, where the standard care isn’t “one treatment fits all”, and the treatment is tailored to the patients’ age, gender, health, etc. This graphic shows how personalized medicine works in a simplified form. https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1729522746060-H55R8D7OFVS3Q2MF5U56/Composable+CDP+Implementations.png Work - Further Visual Storytelling - CDP Data Sources & Personalization Illustrating the various data sources that a Customer Data Platform (CDP) can take in and how they can use that data to output a personalized customer experience. https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1729522892491-DCGHHF5BSDJ4QS59ZVTU/Types+of+SIVT.jpg Work - Further Visual Storytelling - Bot Traffic Breakdown Anyone with analytics on their website knows that much of their traffic is invalid, but there are many different types. This graphic seeks to show the list of types in a more engaging way than a bulleted list in a block of content. https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1729522866422-CYZFJZ5NS44XD3Q70MZ7/Multichannel+vs+Omnichannel+Marketing.jpg Work - Further Visual Storytelling - Multichannel marketing vs. Omnichannel Marketing Multichannel Marketing and Omnichannel Marketing are easily confused concepts and the terms are sometimes used interchangeably. This graphic seeks to help explain the difference in a quick, easily scannable way. https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1729522704627-HXH7DLXFPE8W3HY3UP9Z/Tailored+AI.png Work - Further Visual Storytelling - Personalized AI Showing examples of input data a personalized AI solution can take into consideration when creating a customer-personalized recommendation. https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1729522838684-W877FUK80U73MXTVXDBS/Marketing+Campaign+Channels+Driving+Conversions.png Work - Further Visual Storytelling - Marketing Analytics This graphic illustrates utilizing marketing analytics (specifically Google Marketing Analytics in this case) to fully understand customer behavior and optimize campaigns. https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/62cb3421-8c71-45b0-afe5-f1d37a10a668/Analytics.jpg Work - Further Visual Storytelling - Analytics to Actionable Insights An analytics implementation does not good if you don’t know what do with the data it creates for your organization. This graphic shows that using Further to help make sense of your data can lead to actionable insights for your business. https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/afdd7d19-9486-44e4-b225-be3ae0e1d780/Sample-Size.jpg Work - Further Visual Storytelling - Population vs Sample Size Quick illustration that gives a scannable, easily identifiable visual definition of the difference between the two digital marketing terms. https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/0eccd4b7-25d0-47de-8464-e73243e21708/Research-%26-Experimentation-Assessment.jpg Work - Further Visual Storytelling - Research & Experimentation Visual concept showing that research and experimentation on your website leads to better user experience and hopefully, higher conversion. https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/7ddc1171-f352-4416-b713-4afdc53651b0/Email-Best-Practices.jpg Work - Further Visual Storytelling - Email Best Practices Instead of a list of text telling blog readers what the best practices for email are, this graphic shows what some of the best practices for email marketing are. https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/c615c0cf-1973-4a68-9ea0-f80b124bbe01/Data-Masking.jpg Work - Further Visual Storytelling - Data Masking Explaining the difference between static and dynamic data masking, and how the different methods can have an impact on the security of your stored data. https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1729522880920-8NXCXS2UJGYKNZKGJT8C/Target+Market%2C+Audience%2C+%2B+Personas.png Work - Further Visual Storytelling - Target Market vs. Target Audience vs. Target PErsona Target markets, audiences, and personas are all part of a marketing strategy, but are another collection of terms that can used interchangeably and the specific definitions can get muddy. This graphic explains the differences and their roles in a personalized marketing campaign. https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/b26016ae-9357-4dbe-8ff6-cba27c24dab2/Business-Intelligence.jpg Work - Further Visual Storytelling - Business Intelligence Showcasing the components that combine to create the umbrella of Business Intelligence. https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/2df95797-821c-4938-bc8f-60033ba180ec/Privacy-Assessment-2.jpg Work - Further Visual Storytelling - AI Powered Privacy Assessment Visual showing some of the data sources that an organization could be collecting from, that inherently have risk associated with them, and a simplified process flow through an AI-powered privacy risk assessment that generates a mitigation plan to greatly reduce risk. https://www.megankaedyjoyce.com/work/apollo-website monthly 0.5 2025-04-02 https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1729273770940-ADM59B7GL4YQ6N7TZYHG/Apollo_Screens.jpg Work - Apollo Website https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1729273816500-Y70QUEFM81ZA7FF5FON0/Apollo-Platform-Website.jpg Work - Apollo Website https://www.megankaedyjoyce.com/work/search-discovery-website monthly 0.5 2025-04-02 https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1729273663519-W66VTIZFTJW08IKJOE25/SDI_Screens.jpg Work - Search Discovery Website https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1729273714377-P3THO1MFF6Q7MLTTOZ3F/SDI-Website.jpg Work - Search Discovery Website https://www.megankaedyjoyce.com/work/further-website monthly 0.5 2025-04-02 https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1729274050414-A4ORAPZ8J8BN22ZWYWT4/Further_Screens.jpg Work - Further Website https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1728496854765-HD4T5K3VE4JRQXONJNKW/GoFuther-Site.jpg Work - Further Website https://www.megankaedyjoyce.com/work/telco-solutions-website monthly 0.5 2025-04-02 https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1742399058888-RW7IXES9TQG3JTI2805A/Telco_Screens.jpg Work - Telco Solutions Website https://www.megankaedyjoyce.com/work/windsor-group-website monthly 0.5 2025-04-02 https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1740691974108-CF7P3XV4OF66M5PLXL5K/Windsor_Screens.jpg Work - Windsor Group Website https://www.megankaedyjoyce.com/work/jffabrication monthly 0.5 2025-04-02 https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1729273414723-2R7DJRMNM3WHZQPK3MTO/JF-Fabrication_Screens.jpg Work - JF Fabrication Brand & Website https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1742403449784-4GEE929L3GF7KCVMHUV5/Cards+Mockup.jpg Work - JF Fabrication Brand & Website https://www.megankaedyjoyce.com/work/thewolftank monthly 0.5 2026-02-18 https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1742400658085-LLYYADLGOJZ30CNKSVJU/Wolf-Tank_Screens.jpg Work - The Wolf Tank Brand & Website https://images.squarespace-cdn.com/content/v1/5b74813bc258b4a824074d58/1742402038091-0I4Y7F8KTUXTXYWG6ICW/Wolf+Tank+Business+Cards.jpg Work - The Wolf Tank Brand & Website https://www.megankaedyjoyce.com/selected-work daily 0.75 2025-04-02 https://www.megankaedyjoyce.com/selected-work/project-six-sz8wl-dpakd monthly 0.5 2022-05-24 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847421455-8JW2CPL3ZB56F2Z8ACLN/20140301_Trade-151_0124-copy.jpg Selected Work - Project Six https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847422112-G7ETRT5C07KF9PHFAV96/20140301_Trade-151_0124-copy.jpg Selected Work - Project Six https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847420762-AGPM8HHB51L8F01AAZN7/20140301_Trade-151_0124-copy.jpg Selected Work - Project Six https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847420322-U8QPDYBOD6HXYRSL8QW0/20140301_Trade-151_0124-copy.jpg Selected Work - Project Six https://www.megankaedyjoyce.com/selected-work/project-five-jkmzy-lzblt monthly 0.5 2022-05-24 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847419260-TLMPOGZEKRIR09EDXNAA/20140301_Trade-151_0124-copy.jpg Selected Work - Project Five https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847419968-YLRD4TYV9QU8K9LW04SP/20140301_Trade-151_0124-copy.jpg Selected Work - Project Five https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847418911-D6BSPWP8P3O9YAF5R3SO/20140301_Trade-151_0124-copy.jpg Selected Work - Project Five https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847418431-66X2HHF6ZNWKOC9VHLZI/20140301_Trade-151_0124-copy.jpg Selected Work - Project Five https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847417789-TGDSX064I3PZELTJI8Q1/20140301_Trade-151_0124-copy.jpg Selected Work - Project Five https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847417384-6R65UAAJW6EW4KUCUT6U/20140301_Trade-151_0124-copy.jpg Selected Work - Project Five https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847416982-R2067X6OPKY3MG304FSJ/20140301_Trade-151_0124-copy.jpg Selected Work - Project Five https://www.megankaedyjoyce.com/selected-work/project-four-yjynj-amjf7 monthly 0.5 2022-05-24 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847905386-9EM9GLHE12726EXM68S4/image-asset.jpeg https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847906050-Q37PFW075QZ6YU9179YP/image-asset.jpeg https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847907929-YZFF0BD112Q9PF2G1BK6/image-asset.jpeg https://www.megankaedyjoyce.com/selected-work/project-three-8zgh7-j4pz4 monthly 0.5 2022-05-24 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847411947-BSOTI2122B2HLPAP3XSL/20140301_Trade-151_0124-copy.jpg Selected Work - Project Three https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847412609-54WSVSAFRMKZEQTXDKB9/20140301_Trade-151_0124-copy.jpg Selected Work - Project Three https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847411502-9D27YNIMALNIHZYQ1CMG/20140301_Trade-151_0124-copy.jpg Selected Work - Project Three https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847410901-NW4BE1NIG86WQS26D48L/20140301_Trade-151_0124-copy.jpg Selected Work - Project Three https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847410514-YTA75TP5M5NY1DD11BB2/20140301_Trade-151_0124-copy.jpg Selected Work - Project Three https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847409407-NH9B3VB0PQWBG5LZEU5P/20140301_Trade-151_0124-copy.jpg Selected Work - Project Three https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847408362-3VSTKTYIWN0INM638YVD/20140301_Trade-151_0124-copy.jpg Selected Work - Project Three https://www.megankaedyjoyce.com/selected-work/project-two-llrgk-ldxyn monthly 0.5 2022-05-24 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847407784-0ZWK2VWHWVEO87VQWTE3/20140301_Trade-151_0124-copy.jpg Selected Work - Project Two https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847407287-985X24W2BPAEHHISD0C0/20140301_Trade-151_0124-copy.jpg Selected Work - Project Two https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847406849-K0MEB56K6G4CEGRZ4D2J/20140301_Trade-151_0124-copy.jpg Selected Work - Project Two https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847406249-J4HYEHES6F6UCY5TVM2A/20140301_Trade-151_0124-copy.jpg Selected Work - Project Two https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847405591-FZUNRUAT1SR1PVIL5TA8/20140301_Trade-151_0124-copy.jpg Selected Work - Project Two https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847404849-JBKU84SJXZL5LDL554SL/20140301_Trade-151_0124-copy.jpg Selected Work - Project Two https://www.megankaedyjoyce.com/selected-work/the-wolf-tank monthly 0.5 2025-04-02 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847404387-JU309UFEWQ1YR946FJVD/20140301_Trade-151_0124-copy.jpg Selected Work - The Wolf Tank - Website & Brand https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847403763-CNHK66ERZAP3FARA51ND/20140301_Trade-151_0124-copy.jpg Selected Work - The Wolf Tank - Website & Brand https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847403305-VJDKJA1VO786FIOO83WE/20140301_Trade-151_0124-copy.jpg Selected Work - The Wolf Tank - Website & Brand https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847402884-2RBITFZTNVLDS1AJEKXW/20140301_Trade-151_0124-copy.jpg Selected Work - The Wolf Tank - Website & Brand https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847402453-A0LKCHP0YA7NLI2E0WJA/20140301_Trade-151_0124-copy.jpg Selected Work - The Wolf Tank - Website & Brand https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847402040-WALQWA4IM1JBBHBJZ731/20140301_Trade-151_0124-copy.jpg Selected Work - The Wolf Tank - Website & Brand